Five years ago (mid-2020), the AI landscape was primarily dominated by “Narrow AI” models performing specific tasks like image classification, recommendation systems, and basic natural language processing. While foundational large language models like GPT-3 were being introduced (GPT-3 was released in May 2020), their widespread public impact was not yet felt. AI governance and enterprise adoption was still in early stages, with around 47% of companies reporting some AI usage, often in pilot projects or specific functions like IT automation, quality control, and cybersecurity.
Today, there are tens of thousands of AI systems actively deployed worldwide, ranging from specialised Narrow AI models to large language models (LLMs) powering various applications. Model capabilities have advanced rapidly, becoming more powerful, efficient, and accessible, leading to a proliferation of specialised AI models tailored for diverse applications across almost every industry. New models are being developed, refined, and deployed constantly by researchers, companies, and open-source communities. Surveys indicate a higher percentage of enterprise adoption (over 75% in some reports), as many have integrated at least one AI-powered solution, leading to thousands of AI systems across various sectors.
But, when you consider individual instances of AI (like virtual assistants on billions of smartphones or recommendation engines on millions of searches), the number of AI instances actively running is in the billions – a vast and intricate web where each instance represents a potential point of failure or vulnerability from a risk perspective.
Artificial intelligence (AI) offers immense opportunities for individuals and organisations. But with rapid AI advancements comes AI risks and the need for effective AI risk management and robust AI governance.
Top 5 AI Risks
The rapid growth and adoption of AI present both immense opportunities and significant risks for organisations. If you had to only focus on the top 5 current and emerging risks, what would they be?
1. Cybersecurity Vulnerabilities and Sophisticated Attacks
While AI can enhance cybersecurity defences, it also introduces new attack vectors and enables more sophisticated threats. AI-powered phishing, deepfakes for social engineering, adversarial attacks that manipulate AI models, and the creation of advanced malware are becoming more prevalent.
A significant percentage of phishing emails show some AI involvement. One report from April 2025 states that 82.6% of all phishing emails analysed exhibited some use of AI technology. Another report from February 2025 indicated that 67.4% of all phishing attacks in 2024 utilized some form of AI.
Consequently, organisations face increased risks of data breaches, system compromise, and reputational damage as cybercriminals leverage AI to bypass traditional security measures, highlighting an urgent need for proactive, AI-informed cybersecurity strategies rather than relying solely on reactive defences.
2. Ethical, Bias, and Reputation Risks
AI systems are trained on lots and lots of data, and if that data is biased, incomplete, or reflects societal prejudices, the AI will perpetuate and even amplify those biases. This can lead to discriminatory outcomes in areas like hiring, lending, or customer service, resulting in significant ethical concerns, legal challenges, and severe damage to an organisation’s brand and public trust. The “black box” nature of some AI models also makes it difficult to explain decisions, raising transparency and accountability issues.
Untamed AI bias can erode customer loyalty, trigger costly class-action lawsuits, and lead to regulatory sanctions, especially as governments globally focus more on algorithmic fairness. Furthermore, the inability to explain AI decisions can cripple internal investigations, external audits, and consumer trust, creating a profound crisis of accountability.
3. Regulatory and Compliance Complexity
The global regulatory landscape for AI is still evolving, with different regions developing varying approaches. At present (as at June 2025):
- The European Union has introduced the EU AI Act, a risk-based regulation effective August 2024, but is now discussing exemptions and voluntary measures amidst industry criticism and signs of regulatory fatigue.
- Australia currently has no dedicated AI legislation, but the government has proposed mandatory guardrails for high-risk AI and published guidelines, though the path to comprehensive legislation remains uncertain given global shifts and a focus on deregulation.
- The United States currently lacks dedicated federal AI legislation, relying on existing frameworks, and its federal government has adopted a deregulatory stance, even seeking a 10-year moratorium on state-level AI laws.
- The United Kingdom favours a light-touch, ‘pro-innovation’ approach without dedicated AI legislation, focusing instead on targeted regulation for high-risk AI models to avoid stifling investment.
- The People’s Republic of China does not have unified AI regulation but governs specific use cases like deep synthesis and generative AI, aiming to be a world leader in AI by 2030.
Organisations face increasing pressure to comply with emerging data privacy laws, algorithmic transparency requirements, and industry-specific mandates. Non-compliance can lead to hefty fines, lawsuits, and operational disruptions, requiring constant monitoring and adaptation of AI strategies and governance frameworks.
4. Workforce Displacement and Skills Gaps
AI-driven automation has the potential to displace human jobs, particularly in repetitive or data-intensive roles, and even some high-skill professions. While AI is expected to create new jobs, there’s a significant risk of a mismatch between the skills required for these new roles and the existing workforce capabilities. This can lead to unemployment, social unrest, and a struggle for organisations to find the necessary talent to develop, implement, and manage AI effectively.
5. Operational Risks and Over-Reliance
Over-reliance on AI without sufficient human oversight can lead to significant operational risks. Errors in AI decision-making (sometimes called “hallucinations” in generative AI), false positives or negatives, and unforeseen consequences from complex AI systems can disrupt operations, alienate customers, and lead to financial losses. There’s a risk of losing critical human intuition and decision-making capabilities if AI is allowed to operate without proper human in the loop processes and continuous monitoring.
Strategies to Enhance AI Risk Management
To effectively manage the risks associated with the growth of AI, organisations need a proactive, holistic, and adaptive approach. Here’s a breakdown of key actions organisations should take or at least consider.
1. Establish Robust AI Governance and Ethical Frameworks
Set the foundations of good AI governance. Develop clear organisational principles and principles for responsible AI use, encompassing fairness, transparency, accountability, human oversight, privacy, and security. Translate these into actionable policies and procedures that guide AI development, deployment, and operation.
Assign clear roles and responsibilities for AI governance, potentially including an AI ethics committee, Chief AI Officer, or cross-functional working groups. Ensure board-level oversight of AI initiatives and their associated risks.
Conduct thorough risk assessments for every AI application throughout its lifecycle (design, development, deployment, monitoring). Identify potential biases, security vulnerabilities, and ethical concerns, and implement robust mitigation strategies.
Implement continuous monitoring of AI system performance in real-world settings to detect bias drift, performance degradation, and unexpected outputs. Conduct regular internal and third-party audits to validate governance and security controls.
2. Enhance Data Management, Privacy, and Cybersecurity
Establish stringent data governance practices, ensuring the quality, integrity, and representativeness of training data to mitigate bias. Implement strong data anonymization and de-identification techniques when handling sensitive information.
Embed privacy-by-design principles into the AI system development process from the outset, ensuring personal data is handled ethically and in compliance with relevant privacy regulations (e.g., Australian Privacy Principles, GDPR).
Maintain robust cybersecurity measures. Treat AI systems as critical information assets requiring the highest level of cybersecurity. Implement end-to-end encryption, strict access controls, regular vulnerability testing, and threat intelligence specific to AI (e.g., adversarial attack detection). Involve cybersecurity teams from the earliest stages of AI development.
3. Prioritise Workforce Adaptation and Skill Development
Invest ‘appropriately’ in comprehensive AI literacy training for all relevant staff, from technical teams to business leaders. Educate employees on ethical AI use, how to recognise potential biases, and how to effectively collaborate with AI systems.
Develop clear career pathways for roles likely to be transformed by AI. Implement reskilling and upskilling programs to equip employees with the new skills needed to work alongside or manage AI technologies, focusing on uniquely human capabilities like critical thinking, creativity, and empathy.
Foster an AI-friendly culture that encourages experimentation, adaptability, and open dialogue about AI’s role in the organisation, alleviating fears of job displacement.
4. Ensure Regulatory Compliance and Transparency
Monitor and stay updated on the rapidly evolving global and local AI regulatory landscape (e.g., potential Australian AI framework, EU AI Act). Proactively adapt internal policies and practices to align with new laws and industry standards.
Whenever possible, strive for explainable AI (XAI) models, documenting development processes, data sources, and decision-making logic. This transparency is crucial for accountability, trust, and demonstrating compliance to regulators and stakeholders.
Engage legal and ethical experts to review AI applications, contracts with third-party AI providers, and internal policies to ensure compliance and mitigate legal and reputational risks.
5. Foster a Culture of Responsible Innovation
Design AI systems with appropriate human oversight and intervention capabilities (Human-in-the-Loop), especially for critical decision-making processes. AI should augment, not replace, human judgment.
Engage diverse stakeholders, including employees, customers, partners, and even external experts, in the design and oversight of AI systems. This fosters inclusivity, garners different perspectives, and builds trust.
Start with low-risk pilot projects to test AI applications, gather feedback, and iterate quickly. Scale AI adoption responsibly, learning from each implementation.
Take Outs
The widespread adoption of AI, with tens of thousands of deployed systems and billions of individual instances, presents significant opportunities but also critical risks for organisations.
The top five AI risks include increased cybersecurity vulnerabilities from sophisticated AI-powered attacks, ethical and reputational damage due to inherent biases in AI models, complex regulatory and compliance challenges given evolving global AI legislation (which varies significantly by country, from the EU’s risk-based approach to the US and UK’s deregulatory stance), potential workforce displacement and widening skills gaps, and operational risks stemming from over-reliance on AI without sufficient human oversight.
To mitigate these, organisations must establish robust AI governance and ethical frameworks, enhance data management and cybersecurity, prioritize workforce adaptation through training and reskilling, ensure continuous regulatory compliance and transparency (e.g., via Explainable AI), and foster a culture of responsible innovation with human oversight and stakeholder engagement.
Can We Help You Improve AI Governance?
Our AI Risk Governance services are designed to help organisations navigate the complexities of AI, ensuring ethical practices, regulatory compliance, and manage AI risks at every stage of AI development and deployment.
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AI introduces new cybersecurity challenges. We can assess the specific security risks of your AI systems and the data they use, implementing robust defences against new threats like AI-powered attacks and data breaches. Our goal is to safeguard your critical assets and sensitive information, ensuring your AI operates in a secure environment and protecting your business from costly cyber incidents.